Immersive Journeys.

Cultural environments are naturally experiential places. Identity through wayfinding adds a sense of place and creates immersive journeys for visitors to enjoy and return to.


Historically, culture and leisure spaces are neutral canvases. Increasingly, museums, theatres, parks, and libraries are brands boasting their spectacular architecture and striking design.

Wayfinding has traditionally played a functional role in culture. More and more, we are integrating the identity of cultural places into our work. The result is less physical signage and more natural wayfinding and information design.

A photograph taken from a worm's-eye view of a wooden slatted wall with an opening that serves as a door. A pink and purple colored wayfinding sign is mounted between two slats to identify the male toilet. The sign is made of a milky, half-transparent material and is mounted on a brushed aluminum frame.

From museums to parks and libraries

we have worked on a wide range of Culture projects.



Rijksmuseum Amsterdam, NL
Van Gogh Museum, NL
Museum of the Future, DB
Bozar, BE
Jewish Cultural Quarter, NL
Bihar Museum, IN
Castle de Haar, NL
OpenAir Museum, NL


Parks & Zoos

De Hoge Rielen, BE
Westerpark, NL
Amsterdamse Bos, NL



deSingel Antwerp, BE
Maastricht Institute of Arts, NL
Royal Theatre Carré, NL
Stadsschouwburg, NL



Heineken Experience, NL
Floriade Expo, NL
Library de Neude, NL
Rozet Cultural Center, NL
Twee Bronnen, BE



Let's talk Culture.


The choice to visit a cultural or leisure environment is driven by a desire to immerse oneself in a different world. We help your spaces make a lasting impact in the visitor’s mind.

Contact us