Our Approach

Mijksenaar connects people with places. Since 1986, we are building a world in which you never feel lost. Join us, and we promise to always:

Represent the end-user

We believe that if people lose their way, it’s not their fault. It’s ours. That’s why we put so much effort into understanding how people lose their way and what you can do to prevent it. Architecture, signage, instructions, apps. We'll use whatever works for people and works for you.

Creative director Rijk Boerma talks about losing his way

Listen before we talk

Our clients are partners in every sense. To optimize this relationship, we lead by example. If the CEO doesn’t have the answer, we’ll ask a receptionist. Or if there’s no time for a meeting, we’ll pick your brain at the local coffee bar. And we hope you expect the same.

Use as little means as possible

We’ve learned a lot over the years about what works and what doesn’t. From color contrasts to pictogram recognition, to type sizes and reading distances. So, we don't reinvent the wheel. We take proven concepts and add our expertise and creativity to make projects unparalleled.