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Selection of projects for museums & cultural institutions – worldwide

Expo 2020 Dubai, UAE Pavilion, UAE (2019–ongoing)

  • flow advice
  • development of bilingual graphic design

Museum De Lakenhal, Leiden (2019)

  • expert walkthrough
  • numbering advice

Het Concertgebouw, Amsterdam (2019)

  • flow advice

BOZAR, Brussels, Belgium (2012–ongoing)

  • flows and wayfinding strategy advisor

Joods Historisch Museum, Amsterdam (2015–ongoing)

  • wayfinding strategy and design
  • for the Jewish Cultural Quarter
    (3 museums and the Portugese Synagogue)

Naturalis, Leiden (2017–ongoing)

  • flows and wayfinding strategy advisor

Forum Groningen, Groningen (2016–2019) →

  • comprehensive wayfinding system
  • theme categorization
  • naming & numbering

The State Hermitage Museum, Saint Petersburg, Russia (2017–2018) →
General Staff Building

  • analysis and wayfinding concept
  • analysis and wayfinding design
  • development of dynamic index

deSingel International Arts Campus, Antwerp, Belgium (2010–ongoing) →

  • strategic wayfinding system (interior & on site)
  • additional design of map and escape routes
  • design of website portal for all institutions

Garage Museum of Contemporary Art, Moscow, Russia (2017)

  • strategic wayfinding system

Kröller-Müller Museum, Otterlo (2013, 2017) →

  • strategic wayfinding system
    (interior, sculpture garden & parking)
  • development of outdoor pictograms

Stichting Nationaal Museum van Wereldculturen (2015–ongoing)

  • wayfinding design and strategy for:
    Afrika Museum, Berg en Dal
    Museum Volkenkunde, Leiden
    Tropenmuseum, Amsterdam
    Wereldmuseum, Rotterdam

Nederlands Openluchtmuseum, Arnhem (2015–2016)

  • wayfinding design and strategy
  • map

Bihar Museum, Patna, India (2014)

  • analysis and wayfinding concept
  • analysis and wayfinding design
  • expert walkthrough

Groninger Museum, Groningen (2013–2014) →

  • wayfinding analysis
  • wayfinding system
  • development of pictogram set

Museum Ons’ Lieve Heer op Solder, Amsterdam (2009–2013)

  • flow analysis and wayfinding advice
  • comprehensive wayfinding system

Museumkwartier ’s-Hertogenbosch (2012–2013)

  • wayfinding design and strategy for:
    Noordbrabants Museum
    Stedelijk Museum ’s-Hertogenbosch (now Design Museum Den Bosch)

Maritiem Museum Rotterdam, Rotterdam (2010)

  • strategic wayfinding system (interior & on site)
  • development of pictogram set

Museum Plaza, Louisville, KY, U.S. (2007)

  • wayfinding study (in cooperation with Sagmeister Inc.)

Lincoln Center Campus, New York City, U.S. (2004–2005) →

  • wayfinding study (in cooperation with 2×4)

(photo © Walter Herfst)